Please find a sample of my work below–I’ve done everything from newsletters to blog posts to websites.
Newsletters
I write the University of Northwestern – St. Paul School of Business’s biannual newsletter. For each newsletter, I interview students, faculty, and alumni; research the assigned topics; and compile this information into three to four articles before the polished product is sent to over two thousand alumni.
Content Writing
I freelanced with Collegis Education to write blog content on behalf of Rasmussen University on a variety of subjects, including business, nursing, design, and education. For each article, I researched the topic and explained it in an informative and understandable way to match Rasmussen’s brand voice. Every blog post was structured around search engine keywords, which I incorporated into the content along with other SEO practices.
Several of the articles I wrote now rank on the first page of Google. Here are two examples:
Websites
Psalm 150 Ministries is a music ministry non-profit. I created their website, wrote most of the website copy, and have provided support for the site. This project incorporated website design on the WordPress platform, custom CSS, copywriting, copy editing, and graphic design.
Kirsten Slyter’s website serves as a central hub for her writing portfolio. This portfolio site is built on WordPress and includes over 100 lines of custom CSS. I created custom graphics for the website, including the stylized name logo and the site footer logo.
Website Redesigns
Elevat is a small business selling fair trade accessories and clothing. For this project, I redesigned their website using the SquareSpace platform. I ensured proper page layout, fixed problems that arose when converting templates, and selected photos for the new website. Throughout this process, I ensured the new site fit with Elevat’s branding–everything from color scheme to writing. And along the way, I reviewed Elevat’s existing website copy for grammar and style.
With this project, the Twin Cities Praise Symphony wanted to update their existing website to match the design of their parent organization’s other sites.
Working within the Weebly website builder, I focused on creating a modern, clean design as I incorporated the existing content on the site and transferred their website to a new theme. This project also included custom CSS.